Continuing the theme of keeping the ideas flowing, Dan Smith, Vice President of Publishing for Know More Media, offers his own expert blogging tips.
- “How-To” posts
- Tips, recommendations
- Your expert advice & opinions on any related topic
- Industry terms/definitions/vocabulary
- The history of your blog topic
- Current events
- Your opinion of a related webpage/blog with link
- Advantage/Disadvantages
- Warnings, cautions, concerns
- Reviews/summaries of top providers/related companies
- Reviews/summaries of associations/governing bodies
- Reviews of top authors/journalists
- Product reviews (software, hardware, books, guides, service offerings, etc)
- New product announcements/reviews
- Reviews/reports on conferences
- Upcoming conferences
- Training/training courses, both online and traditional
- Schools/Universities, degrees and classes
- Continuing education
- Certifications
- Careers/Jobs
- Skills needed for success
- Contract/freelance opportunities
- Your own editorial/essay
- Interview with an industry expert and provide the transcript (Q & A style) over several posts
- “Link of the Week” (or “Link of the Day”): a favorite link to a webpage/blog
- Host a poll
- Run a contest
- Jokes
- Anecdotes
- Podcast interview
- Videocast interview
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